Sunrise is committed to supporting young Swiss snowsport athletes through its «Sunrise Rising Stars» initiative. The goal is to help young talents on their journey to the top and provide them with the best possible conditions for both their athletic and personal development.

Through the «Sunrise Rising Stars» initiative, ten Swiss-Ski athletes from across Switzerland receive head sponsorship and a support contract for one year. This financial backing enables these up-and-coming talents to take the next step in their promising sports careers.

Sunrise wishes all athletes the best of luck in their upcoming challenges. True to the brand promise «Dream Big. Do Big.», the Rising Stars will continue to be inspired and supported to dream big and achieve great things.