About Business Insights
Every company looks for valuable data. Business Insights offers customised or standardised data analyses based on telecommunications data* from the Sunrise mobile network. This statistically reliable data on mobility serves as the foundation for quick and intelligent business decisions.
This patented analysis methodology from our partner Kido Dynamics delivers data-driven insights into traffic flows, mobility patterns, heatmaps and visitor behaviour. These can help improve urban planning, ad placement and site selection, and assist in developing target-group-specific solutions for a wide range of industries.
Patented analysis methodology to identify trends, patterns and anomalies
AI-based state-of-the-art technology for data analysis using strong partners
Anonymised and aggregated mobility data, in near real time
Statistically relevant and structured findings
User-friendly web portal with easy-to-understand dashboards
Gain insights and make informed decisions more quickly
Minimise poor decisions
Reduce costs and increase your business success sustainably
Create concrete competitive advantages in various industries
Advantages
Business Insights helps your organisation move forward sustainably, thanks to structured information based on mobility trends.
Use Cases with Business Insights
Countless industries benefit from mobility data*. Our mobility analyses support a wide range of industries, from transport and tourism through to retail and advertising. Discover tailor-made industry solutions with Business Insights.
Service models and provision of analyses
Our flexible service models can be adapted to suit your needs, depending on the degree of complexity, the number of data attributes and the regional area. We offer the following purchasing options for our individually configured data analyses or industry-specific, predefined package solutions for tourism, commerce, mobility and billboard advertising:
One-time data-set purchases
Project-based analyses
Ongoing data queries
We offer user-friendly delivery of the anonymised data sets either via API interface, in CSV files or through dashboards directly within the web portal.
A strong partner: Kido Dynamics
Headquartered in Switzerland, Kido Dynamics is an expert in big-data analysis and has been pioneering mobility and location analysis since 2018. Our partnership makes it easier for companies and consultants to access the most up-to-date and accurate indicators of population behaviour. We use state-of-the-art AI technologies to analyse anonymised telecommunications data, high-resolution satellite images and connected-car data for a wide range of applications.
Contact our expert
Would you like to learn more about intelligent mobility analysis or discuss your individual project requirements? Get in touch to arrange a personal consultation or a live demonstration of the Business Insights web portal.
«In today’s world of constant change and uncertainty, accurate, comprehensive and up-to-date data acts as our reliable compass to guide us towards success. It enables companies to make informed decisions and navigate this dynamic landscape successfully.»
Rahel Nord, Senior Business & Innovation Manager, Sunrise LLC
* Only anonymised data is evaluated, which is aggregated to gain insights at the population level. It is not possible to draw conclusions about individuals. All analyses take data protection into account as a basic design principle and are compliant with data-protection regulations in line with the Swiss New Federal Act on Data Protection and the General Data Protection Regulation (GDPR) of the European Union.